MEDIA TRAINING FOR THE YOUTHS
The “Sustained Family Television Content” training on Modern Audio-Visual Techniques and Television Content Production, is an initiative by Firefly Group Pty Ltd in collaboration with Lethabile Arts Academy and The Premium World Brand Management.
It is aimed at enhancing and up-skilling the television content industry for Africa through means of training individuals on the appropriate use of technical equipment and to also serve as a bridging guide to establish the recurrent standards expected by television networks. Thus said it is geared towards making a brand sector on the new ways of developing modern television content and creating avenues for content distribution networks without compromising on the quality of wholesome scripts that can be enjoyed by African families everywhere.
The comprehensive and holistic 21 day training is only conducted with previously disadvantaged groups, emerging film makers, television members, training providers and all those who desire to leave defined footprints in the television industry. It is conducted to bring clarity to all of the standard quality requirements for television productions and to initiate growth in television distribution networks for specialised television content that is meant to showcase the beauty, decency and diversity of Africa.
SPORTS COACHING FOR YOUNGSTERS
Firefly Group (Pty) Ltd has partnered with Lethabile Sports Academy as a way to align and support the fast developing sports industry.
Our joint partnership has a responsibility to the country to ensure that sustainable development of athletes becomes a reality. The training support we offer plays a major role in accelerating growth of sports and athletics in the community by providing high-quality sporting expertise to satisfy the needs of the country.
The aim of our partnership with Lethabile Sports Academy is to develop vulnerable and underprivileged young people from disadvantaged family background holistically through development coaching centres and through a “high performance” coaching programme. Through all mentioned activities, we are guided by the following five objectives:
- To promote participation for Vulnerable and Disadvantaged Children in Sport.
- To teach life skills using sport thus empowering young people.
- To offer professional coaching to young athletes.
- To expose young athletes to opportunities that lie in sport.
- To create job opportunities for the youth and sports enthusiasts.
- To expose young athletes to National, Regional and International competitions
Our vision is a community where Vulnerable and underprivileged young boys and girls have access to structured and organised sports programmes, which promotes psycho-social development, life skills training as well as basic exercise in a fun and safe environment.
Our joint motto is: Together, we can build the powerbase for sustainable Athlete development and Talent Nurturing.